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'Saffron House created and developed an identity package that reflected our aspirations, but at the same time worked within our resource constraints. Less than a year later, we acquired another company, and became #1 in our market. The identity, and all the supporting collaterals, needed to evolve. What impressed me most about SH's solution was that it protected the investments we had already made in the company name, while exploiting the value of the MIMEsweeper brand. Overall, the aspect of working with Saffron House that I value the most is that they challenge my thinking, and then deliver pragmatic solutions.' |